What's handled automatically

Orion handles certain properties under the hood and usually requires no work on your part. Below you will find the various properties we auotmatically acquire and transmit.

• Canonical URL
  • Initially we source the from the link[rel="canonical"].href value and if this element isn't present the canonical url is sourced from window.location.href.
  • We request that the canonical URL element be present on all pages where multiple urls could represent the same content but you want to track the content as a single item instead of multiple.
• Session Referrer
• Session Depth
• Spiny Library Properties
  • Orion
  • BidRoll
  • Polus
• External Libraries
  • Prebid
  • Amazon
• User Agent ( YAUAA )
• Campaign Attribution ( UTM Query Params )
  • Campaign
  • Medium
  • Source
  • Term
  • Content
  • Click ID
  • Network ID
• Page Referrer
  • Medium (Search, Internal, Social, Email, etc.)
  • Source (Google, Facebook, Twitter, etc.)
  • Term (If medium is Search)